Unveiling the Liqueur Black Milk: A Design Masterpiece

Discover the Award-Winning Packaging Design by Kashkovskaya Oksana

The inspiration for the Liqueur Black Milk design stemmed from the humble milk product. Oksana aimed to create a design that was simple yet unusual, showcasing the contrasting elements of milk and liqueur through the use of black and white colors. This design concept, while seemingly straightforward, presents a unique interplay between two opposing colors, resulting in a product that is as visually striking as it is functional.

The uniqueness of this design lies in its dual-sided nature. Depending on the viewer's perspective, the packaging can appear either black or white, reflecting the two sides of the product it houses. This duality is further emphasized through the graphic shapes of the package, which mirror the design forms of the bottle itself.

The Liqueur Black Milk packaging was crafted using natural, mid-thickness paper with a matte surface, signifying the product's organic origins. The lid, made from wood, further underscores this natural theme, while the locking cap adds a touch of elegance with its silver iron metal. The bottle itself is made from double-glazed glass, and the label, printed on simple natural paper, carries only the product's name and its intended use.

The design process for the Liqueur Black Milk packaging began in February 2017 and concluded in June of the same year. Throughout this period, Oksana faced the challenge of creating an intriguing design using only the product's original name and the contrasting colors of black and white. Despite these constraints, she managed to create a design that is both innovative and visually appealing.

For her exceptional work on the Liqueur Black Milk packaging, Oksana was awarded the Silver A' Packaging Design Award in 2018. This prestigious accolade is given to designs that demonstrate outstanding expertise and innovation, and Oksana's creation certainly fits the bill. With its unique design elements and thoughtful use of materials, the Liqueur Black Milk packaging is a testament to Oksana's creative prowess and her commitment to excellence in design.